Mitsubishi Motors Corporation – All-new Outlander PHEV model wins iF DESIGN AWARD 2022

Tokyo- Mitsubishi Motors Corporation (hereafter, hereafter, Mitsubishi engines) announced that the all-new Outlander Plug-in Hybrid Electric Vehicle (PHEV) model has won the iF DESIGN AWARD 2022 – one of the world’s most prestigious design awards – organized by iF International Forum Design GmbH situated at Hannover, Germany. It’s the first time that Mitsubishi engines received the world famous design award.

Since 1954, the iF DESIGN AWARD has recognized outstanding design and is recognized as a symbol of design excellence around the world. For the iF DESIGN AWARD 2022, approximately 11,000 submitted entries from 57 countries were judged by a jury of international design experts based on five criteria – idea, form, function, differentiation and impact.

All-new Outlander PHEV model

The all-new Outlander PHEV model is Mitsubishi Motors’ flagship model that brings together the best of electrification and integral control technologies, while using a next-generation platform and an array of cutting-edge technologies. Under the Bold Stride design concept, the exterior features thick horizontal proportions that produce a bold and setting presence, and jet tail fin pillars inspired by the vertical tail of aircraft that express the powerful and agile on-road performance of the vehicle. Inside, materials have been carefully selected to enhance the luxury feel, while the horizontally sculpted dashboard that makes it easy to understand the car’s position while driving adds a feeling of sturdiness and space. By winning the 2022 iF DESIGN AWARD, the all-new Outlander was particularly recognized for its form, function and differentiation.

“We are truly honored that the all-new Outlander, which embodies the next generation of Mitsubishi design, has received one of the most renowned design awards in the world,” said Seiji Watanabegeneral manager of the design division, Mitsubishi engines. “The all-new Outlander has been well received by customers in Japan since the start of sales last December, and this award will give us a new impetus to introduce our newest flagship product to even more users.’

Winners of the iF DESIGN AWARD are selected across multiple disciplines, including product, packaging, communication and service design, architecture and interior design, as well as professional concept, experience user (UX) and user interface (UI).

iF DESIGN AWARD website

https://ifdesign.com/en/winner-ranking/project/mitsubishi-outlander-phev/343535

On Mitsubishi engines

Mitsubishi Motors Corporation (TSE:7211) -a member of the Alliance with Renault and Nissan-, is a global automotive company based in Tokyo, Japanwhich has more than 30,000 employees and a global presence with production facilities in Japan, Thailand, Indonesiamainland China, The Philippines, Vietnam and Russia. Mitsubishi engines has a competitive edge in SUVs, pickup trucks and plug-in hybrid electric vehicles, and appeals to ambitious drivers eager to challenge convention and embrace innovation. Since the production of our first vehicle over a century ago, Mitsubishi engines has been a leader in electrification – launched the i-MiEV – the world’s first mass-produced electric vehicle in 2009, followed by the Outlander PHEV – the world’s first plug-in hybrid electric SUV in 2013. company announced a three-year business agreement plan in July 2020 to introduce more competitive and state-of-the-art models including the Eclipse Cross (Model PHEV), the all-new Outlander and the all-new Triton/L200.

For more information on Mitsubishi enginesplease visit the company’s website at

https://www.mitsubishi-motors.com/en/

Comments are closed.